Profitable freehold country inn and hotel in central Dulverton, offering 14 en-suite letting bedrooms, bar and restaurant facilities, an underutilised function room and Tap Bar, plus private owner’s accommodation at the gateway to Exmoor National Park.
The Lion Hotel is a substantial Grade II Listed former coaching inn dating from 1822 and operates as an independent, family-run hotel. Accommodation is the principal income stream, accounting for approximately 75% of turnover, with the broker reporting strong gross profit, consistent occupancy, repeat custom and year-round visitor demand. The 14 en-suite letting bedrooms comprise a mix of standard and premium rooms and are fully furnished with televisions, hospitality trays, free Wi-Fi, toiletries and complimentary bottled water. The hotel is dog-friendly, with well-behaved dogs welcomed in all letting rooms.
The business uses targeted promotions to support occupancy, including a popular “Dog Special”, early-booking incentives offering discounts of up to 15% and midweek “4 for 3” promotions. Additional income is generated through the bar and ancillary areas. The separate Tap Bar has its own independent access and, although currently closed, provides a significant opportunity to reintroduce wet trade, let the space as a separate unit or consider alternative uses such as a snack bar or ice cream parlour. The currently unused dining/function room provides further scope to develop food, functions and events.
Further growth opportunities identified by the broker include greater utilisation of the existing trading areas, continued accommodation marketing, refinement of pricing strategy, selective room upgrades and potential repositioning as a boutique-style country hotel to capitalise on the Exmoor location.
The sale includes the goodwill of the business together with trade fixtures, fittings and equipment subject to inventory. The freehold is being sold with vacant possession as a going concern; although the property is currently subject to a lease, this will be forfeited on completion of the freehold sale. Private owner’s accommodation on the first floor provides an additional home-and-income benefit.
