Wraps & Wings

Build a Scalable UK Food Business with Multiple Revenue Streams

Wraps & Wings offers two routes into a growing UK food brand: a restaurant franchise model and a flexible brand licensing opportunity for existing hospitality operators. With 35+ locations, 800+ online listings and over 1 million customers served annually, the brand combines physical locations, delivery and virtual brands to create multiple revenue opportunities from a single operation.

Established in 2014 and powered by the Eatphoria multi-brand platform, Wraps & Wings is backed by a team with 100+ years of combined hospitality experience, technology-driven systems and a model designed for scalable growth.

6 Brands. 1 Investment. Multiple Revenue Opportunities

Alongside the flagship Wraps & Wings concept, franchise partners gain access to virtual brands Mad About Doner, Dim Dum, Holy Bagel, Eggsquisite and Baskin Robbins.

These brands can operate from a single kitchen, creating opportunities to generate revenue across breakfast, lunch, dinner and late night without requiring additional staff, equipment or space.

Explore the Right Investment for You

Restaurant – Dine-In, Takeaway & Delivery

Choose between a full restaurant concept combining dine-in, takeaway and delivery, or a streamlined takeaway-focused format with minimal seating and lower overheads.

Restaurant Investment

Key figures supplied for the restaurant model include:

• Franchise fee: £25,000 for a single unit or £60,000 for a three-unit package
• Minimum personal investment: 30%
• Total investment: £150,000–£300,000+
• Premises: 800–1,500 sq ft
• Average weekly turnover: c. £25,000
• Expected revenue: c. £1.3 million
• Expected ROI: 12–24 months

Brand Licensing – Plug In New Revenue Streams

Existing restaurants, cafés, pubs, event venues, QSR operators, universities and other hospitality businesses with available kitchen capacity can add Eatphoria's dark-kitchen brands without a full rebrand or rebuild.

• Minimum licence fee: from £3,000
• Five-brand licence package: £4,000
• Average weekly turnover: up to £15,000

Technology, Marketing and Operational Support

Franchise partners benefit from a real-time business dashboard for sales, stock, product performance and promotions, alongside local marketing tools and ongoing menu development.

Support also includes training, launch assistance, operational guidance, national buying power, a UK-wide supply chain and established operating systems designed to support efficiency, margins and growth.

Wraps & Wings 2.0: A New QSR Concept

The Wraps & Wings 2.0 concept debuted in August 2026, introducing self-service kiosks, touchscreen ordering and redesigned ordering, waiting and collection zones to improve customer flow.

A refreshed teal identity, stainless-steel finishes, LED-lit interiors and improved dine-in seating complete the new format. The concept forms part of Eatphoria's stated plan to open 20+ UK sites over the next two years through company-owned and franchise growth.

Who Are We Looking For?

Wraps & Wings is seeking commercially aware, ambitious partners with an interest in food and beverage. Previous F&B ownership or senior leadership experience is advantageous but not essential.

Successful business owners from other sectors and established franchisees looking to diversify are also encouraged to explore the opportunity, particularly those interested in scaling to multiple units.

Take the Next Step

Wraps & Wings is expanding across major UK cities, with territory opportunities available for franchise partners looking to build and scale within the brand.

Request more information today to explore the Wraps & Wings franchise and brand licensing opportunities.