Leading gym franchise achieves highest-ever annual membership growth and record club openings across the UK & Ireland

Snap Fitness is celebrating an outstanding year across the UK & Ireland, breaking records across a number of key performance areas.

The global gym franchise, which opened its first UK location in 2012, has excelled in the past 12 months and for a second consecutive year, grew its UK club network more than any other multi-gym franchise.

2024 saw Snap Fitness reach the 100-location milestone across the UK & Ireland, as well as these key achievements:

• More openings than ever before – 11 new club openings across the UK & Ireland, among 16 within the EMEA region
• Record-breaking opening numbers – the brand’s presale record was broken three times in 2024. Clubs opening in 2024 opened with 44% more members than those in 2023
• Highest annual membership growth – Snap Fitness’ membership base across the UK & Ireland grew by an impressive 21% year-on-year. Recent fitness industry research shows the sector average sits around 4% (2024 State of the UK Fitness Industry Report)
• Highest-ever franchise sales – the brand achieved the most franchise sales in its history, with a combination of brand-new entrepreneurs joining the network and its existing franchisees scaling their investments
• Increased lending for new franchisees – showing their confidence in the brand’s performance, both of Snap Fitness’ high banking partners, including HSBC UK, have increased the amount of lending available to new franchisees up to 60% of total start-up costs

2024 marked the first full year as Lift Brands EMEA CEO for Kevin Yates, who is delighted at what Snap Fitness has achieved in the past 12 months.

“I’m so proud of what everyone has achieved in 2024,” said Kevin. “These numbers are testament to the incredible people we have across the business and shows a glimpse at what Snap Fitness is capable of. Whether it’s our franchisees, club teams or the Support Office, everyone believes in what we’re trying to achieve and the direction we’re heading in.

“As well as the growth that we’ve shown with new locations, it’s another year where there’s been no closures across the UK & Ireland. This shows that in a competitive landscape, our gyms continue to be a stand-out choice among consumers and that our teams are doing an exceptional job on the ground. With some big developments to our in-gym experience and a busy opening pipeline for 2025, it’s going to be an incredible year – we’re just getting started.”

Recognising its achievements, Snap Fitness recently earned its highest-ever ranking in the Elite Franchise EF100. The EF100 celebrates the UK’s strongest performing franchises, with Snap Fitness jumping to 22nd in the rankings, a 16-place rise from 2023.