of non-business owners have seriously considered owning their own business.
Britain’s changing relationship with
work, careers, entrepreneurship
of non-business owners have seriously considered owning their own business.
of UK adults agree that business ownership is the ultimate freedom.
of UK adults believe owning a business maximises earning potential.
71% of women say they would consider buying a business if it was straightforward and affordable, compared with 59% of men.
of UK adults were unaware they could buy an established business rather than start one from scratch.
believe corporate careers are less secure than they used to be, while 24% believe they are effectively dead.
expect to have more than one career during their lifetime.
say the UK education system does not prepare young people for modern work.
say entrepreneurship is not well supported in the UK, with limited support for people wanting to run their own businesses.
Discover the complete research into how attitudes towards work, careers, entrepreneurship and business ownership are changing across Britain.
Download the Business Ownership Index
Britain is undergoing a profound shift in its relationship with work.
Traditional career paths are becoming less certain, while changing technology and economic pressures are causing people to think differently about how they earn, progress and plan for the future. Increasingly, many of us are questioning whether traditional employment alone can provide the long-term security it once promised.
Against this backdrop, growing numbers are looking beyond conventional employment and towards entrepreneurship and business ownership.
The Business Ownership Index set out to understand this shift.
We surveyed a nationally representative sample of UK adults about their attitudes towards work, careers, entrepreneurship and business ownership.
The findings point to a country rethinking where long-term security comes from and becoming far more entrepreneurial than many of us realise.
Perhaps the biggest surprise is just how broad that ambition has become. It is no longer the preserve of experienced founders or business owners.
Women are emerging as one of the strongest drivers of entrepreneurial ambition. And more of us, particularly younger people, are already creating our own opportunities through side hustles, freelance work and new business ventures to supplement income.
Increasingly, people want greater control over their future rather than relying solely on an employer to provide it.
Yet the findings also reveal a significant disconnect. While entrepreneurial ambition is growing, understanding of how to achieve it has not kept pace.
Too many people still believe that starting a business is the only route to ownership. At the same time, relatively few understand that buying an established business or franchise can provide a more accessible, proven and lower-risk path.
Awareness, confidence and access to finance remain among the biggest barriers to action.
The Business Ownership Index shows that Britain stands at an important crossroads. The challenge now is to remove the barriers that prevent people from turning entrepreneurial ambition into business ownership.
The Business Ownership Index 2026 is based on a nationally representative survey of 2,027 UK adults, commissioned by BusinessesForSale.com and conducted by Savanta in May 2026.
The research explored attitudes and behaviours towards work, careers, entrepreneurship and business ownership. Unless otherwise stated, all statistics and findings presented in the Index are based on this survey.
The Business Ownership Index shows growing interest in entrepreneurship, but also significant uncertainty around how to make the move into ownership. Here are your next steps.
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