General Wholesalers
OVERVIEW:
A fantastic opportunity to acquire a ready-made business which has been trading for more than 35 years.
The business produces and distributes a catalogue to its loyal customer base, taking orders through phone/email and delivering directly to the customer.
The vendor has built up an envious local reputation and has established lasting relationships with a large range of business contacts all of which will be made available to incoming owners.
The stock is sourced by the vendor in bulk and offered for sale with favourable margins.
THE OPPORTUNITY:
The business is free from the tie of fixed premises and the stock is stored in 3 containers, opening the opportunity for this to be relocated to anywhere in the country. The business comes complete with a commercial van that is used to transport the stock and deliveries.
All training will be provided to the incoming purchaser and the company holds all the applicable insurance which can be transferred.
MARKETING:
The business is marketed through a catalogue, which is regularly updated in line with market demand.
This has proven a very successful model for the current owner but opens the opportunity to introduce a digital side to the business and further enhance the revenue streams of the business, whilst capitalising on the existing strong customer base.
MANAGEMENT AND EMPLOYEES:
The business is managed by a full-time vendor.
GROWTH OPPORTUNITIES
1. Paid Advertising: Paid advertising includes various online advertising channels such as Google Ads, social media ads, and display advertising. These ads can be targeted to specific audiences based on demographics, interests, and online behaviour. Although this is currently utilized, more investment could be made to increase the turnover.
2. Social Media Presence: There is scope to boost the social media following to promote locations where the business will be offering services and increase brand awareness.
3. Website Implementation: There is an opportunity to introduce a tactile website and target more businesses through an e-commerce platform.
4. Increase outlets: This business operates in the Liverpool area; however, the business could scale with the use of digital marketing to the whole of the UK off the back of the 35-year legacy.
FURTHER INFORMATION:
Further information is available by speaking with us and viewings are strictly by appointment only as the sale of this business is confidential.
For more information please get in touch with us.
