Due to a change in circumstances, we are offering our business for sale (or partial sale).
Unique opportunity to acquire a ready-built digital platform and established brand serving the UK’s growing salon chair-rental market. With 222 registered members, an existing social and email audience, a fully developed website, membership proposition, digital resources and established brand assets, the foundations have already been built for a buyer to take over and monetise. The platform has not yet been commercially launched or monetised, giving the new owner a clean opportunity to introduce their own revenue model - from paid memberships and supplier partnerships to advertising, lead generation, education or complementary salon services - without the time and cost of building an audience and platform from scratch.
This business is a marketplace that connects beauty professionals looking to rent salon space with salon owners who have spare capacity. The concept is similar to popular short-term rental platforms, but designed specifically for the beauty industry and focused on longer-term chair and room rentals rather than short-term bookings.
The platform is currently focused on Glasgow, with plans and infrastructure in place to expand across the UK.
In addition to the marketplace, the website is also set up to offer a renters membership which includes service pricing calculations, a booking system calculator, an Instagram bio optimiser tool, unlimited digital products and a 15% discount with a leading supplier. Note: This has not been marketed and is not currently monetised.
Market Opportunity:
The UK beauty industry is undergoing a major shift toward freelance and chair rental models.
Around 58% of workers in the UK hair and beauty sector are now self-employed, highlighting the growing demand for chair and room rental opportunities.
There are over 70,000 freelance beauty professionals in the UK, many of whom rely on renting space within salons to operate their businesses.
Approximately 65% of newly opened beauty spaces are now using a rental-based model rather than traditional employed staff.
Typical chair rental rates range from £120 to £400 per week depending on location, with cities like Glasgow commonly ranging between £160–£280 per week per chair.
This shift towards freelance working creates a large and growing demand for platforms that help connect professionals with available salon space.
Monetisation:
Currently, listings are offered free of charge while we focus on growing both sides of the marketplace - freelancers and salon owners.
There are numerous monetisation opportunities for a platform like this, including:
Subscription-based listings
Featured or promoted listings
Transaction fees
Partnerships with booking systems and software providers
Industry supplier partnerships
Sales of advertising space to advertise to our members
Traction So Far:
Despite minimal marketing spend (approximately £130 in social media ads targeting the Glasgow area), the platform has already gained strong early traction:
200+ registered users (163 renters & 58 salon space owners)
70+ active salon space listings in Glasgow
A highly engaged social media community with over 800 salon owners and freelancers that is growing daily.
This demonstrates clear early demand for the service with very little investment in marketing.
Competition:
The only profitable competitor operating in a similar niche currently focuses primarily on hourly room rental for counsellors and therapists, rather than beauty salons.
This leaves a significant opportunity to build a dedicated platform for the salon and beauty industry, particularly as freelance working continues to increase.
Founder Background:
I recently worked for one of the leading companies operating within this sector and have personally worked with over 300 salons, primarily in Glasgow but also as far as London.
The business was created after identifying a consistent and growing demand within the industry for a platform connecting freelancers with salon spaces.
Opportunity:
With the right marketing and sales strategy, this platform has strong potential to scale quickly and generate a significant recurring income.
We are ideally looking for someone with:
Experience in the salon or beauty industry, or
Experience building B2B marketplaces or digital platforms
who can dedicate the time required to scaling and monetising the business.
Reason for Sale:
My current role prevents me from giving the business the daily focus required to fully realise its potential. However, I would also consider a partial sale or partnership with the right individual, as I can provide valuable industry insight into:
Growth strategy
Monetisation opportunities
Industry relationships
Platform development direction
Under the right management and with consistent effort, I believe the business could scale rapidly across the UK.
We are particularly interested in hearing from people that have a background in app & website development.
Included in the sale:
Domain & email
Wordpress website
Ownership of all apps & digital products in the membership
All business contacts
Brand and digital assets
Social media pages - Facebook and Instagram
Member base
Social media group and a structured handover covering the current business model, membership proposition, website administration, marketing activity and opportunities identified for future monetisation.
The platform currently has 222 registered members and an established niche audience but has not yet been commercially monetised and has generated £0 revenue to date.
This makes the opportunity particularly suited to a buyer who already operates within the hair, beauty, salon software, education, recruitment, insurance or supplier market and can monetise the existing audience through memberships, advertising, partnerships, lead generation, digital products or complementary services
