Every local business in the country is hearing about AI right now. Almost none of them know what to actually do about it.
The plumber missing 40 calls a month while he's under a sink. The salon that can't answer the phone mid-appointment. The garage whose phone rings all day with MOT bookings. The estate agent losing weekend viewing enquiries to whoever replies first. They all know they're losing money. They just don't know who to ask.
That's the gap you fill.
You don't need to be technical. You don't need to understand how any of it works underneath. The software is already built, already working, and already set up for the market you choose. Your job is to talk to local business owners, show them what it does, and sign them up.
What the software actually does
This is the product you'll be selling, and it's a proper platform rather than one gimmick.
Answering the phone
AI phone receptionist — answers inbound calls in a natural voice, works out what the caller needs, captures the details (name, postcode, the problem), decides how urgent it is and sends the job straight through to the business owner. It answers every call at once, so ten calls arriving together is not a problem.
Its own knowledge — you load in the business's prices, opening hours, service areas and common questions, and it answers them properly instead of just taking a message. Each location can have its own.
Answering texts and messages (coming Oct 2025)
Missed-call text back — if a call still gets missed, the caller gets a text within seconds. That alone saves jobs that would otherwise go to the next number on Google.
AI text replies — it answers incoming texts from the business's own knowledge, and there's a shared inbox so a human can step in mid-conversation whenever they want.
Website chatbot — a branded chat widget that goes on any website with one line of code. Guided question flows plus AI answers, so enquiries get captured at 11pm on a Sunday.
Getting reviews
QR code and NFC review funnels — a card on the counter or a sticker on the van. Happy customers are sent to leave a public review; unhappy ones are given a private feedback route so the business can put it right before it goes public.
Review request campaigns — automatic email and text requests after a job, with open and click tracking and sensible send timing.
Prize games and rewards — scratch-card-style games, coupons and Apple/Google Wallet passes to reward people for reviewing. This is the bit that gets a business from 11 reviews to 90.
Social media
AI social content studio — writes posts in the business's own voice, schedules them, and publishes automatically to Facebook and Instagram. For a lot of small businesses this is the easiest thing you'll ever sell, because they know they should be posting and they never do.
Getting found and getting customers
SEO audits — deep website audits backed by live search data, showing exactly what's holding a business back. A brilliant door-opener: run one free, hand it over, and the conversation sells itself.
Lead finder — built-in map and email scraping to build local prospect lists. Your clients can use it, and so can you — it's how you keep filling your own pipeline after the first 1,000 leads.
Competitor research — finds and profiles who else is competing locally.
The marketing brain behind it
Business Brain — the system reads the business's website and remembers everything about them, so every AI feature sounds like them rather than like a robot.
Guided marketing plan builder — turns a business's goals into an actual written plan.
Task board with AI task extraction — the plan becomes a 90-day list of jobs, each with step-by-step how-to guidance.
AI task execution — the AI writes the finished thing: the blog post, the email, the ad.
AI mentor and strategy sessions — conversational coaching with a daily focus, for owners who want a hand on the tiller.
What-if scenarios — model "what if I doubled the ad budget" before spending the money.
Audience simulator — test an ad or an offer against a realistic synthetic audience before it goes live.
Background AI agents — quietly handle task prioritising, the content calendar and competitor watching.
Shareable plan links — send a client a link, no login needed. Makes you look extremely professional in meetings.
You control which of these each client gets. Sell one module for a modest monthly fee, or the whole platform for a lot more.
Choose what you sell — and who you sell it to
This is the part people underestimate. You are not locked into one product or one trade.
You can build your agency around a single service:
An AI phone answering agency — the easiest one to explain and the fastest to sell.
A reviews and reputation agency — QR cards, campaigns and prize games. Visible results within a fortnight.
An AI social media management agency — posts written, scheduled and published, monthly retainer, almost no work for you.
A website chat and enquiry capture agency.
An SEO and audits agency, using the audit tool as your way in.
A lead generation agency, selling local prospect lists and outreach.
A marketing strategy agency, using the plan builder and AI mentor.
Or sell the lot as one package, which is where the real money is — one business paying you a serious monthly fee for phone, text, chat, reviews and social all running together.
And you choose your market. The system comes pre-configured for twelve local trades, each written in the language that trade actually uses:
Plumbers · Electricians · Builders · Roofers · Landscapers and gardeners · Garages and the motor trade · Estate agents · Salons and barbers · Beauty and wellbeing · Driving instructors · Cleaning companies · Professional services (accountants, solicitors, consultants)
Pick one to start with and go deep — being "the person who does AI for plumbers" sells far better than being another general marketing agency. Then add a second niche when the first one's running. Nothing stops you selling to all twelve.
What else is included
Your own website, built for you. A professional agency site, written, designed and live before you start trading. You look established from the very first phone call. No web designers, no monthly fees, no learning to build one.
Your first 1,000 leads. Real, named local businesses in your chosen niche, with contact details, ready to approach. Most new businesses spend their first three months just trying to find someone to talk to. You start with a thousand.
A cold email tool to work that list. Leads are worthless if you don't contact them, so you get the outreach software too: send in batches, see who opens, follow up automatically with anyone who doesn't reply. The email templates come written for you — you're not sat staring at a blank screen wondering what to say.
Training and ongoing support. How to explain what you sell in one sentence. How to run a demo that closes. What to charge. What to say when they ask "but how does it actually work?" And a real person to ring when you're stuck.
How you make money
You charge local businesses a monthly fee to use the software. They keep paying for as long as it keeps working for them and it does, because it's answering their phone and bringing in their reviews.
No stock, no premises, no staff, no van. Your costs are a laptop and your time.
Who this suits
People who are comfortable talking to other people. That's genuinely the main requirement.
It works well for anyone who's done sales, run a business, or worked with small local firms in any capacity — you already know how they think. It also works for people starting fresh, because the technical side is handled and the training covers the rest.
Our price is a one-off fee then £99 per month regardless of the number of clients you onboard. We are expanding the tool significantly weekly so onboarding now locks in the low price before prices rise.
