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Partnership In Established Hotel Business In Worcester For Sale

Worcester, Worcestershire, UK
Asking Price:
£999,000
Turnover:
£500K - £1M
Net Profit:
£250K - £500K

Rare Investment Opportunity: Shareholding in Profitable Boutique Hotel & Hospitality Group – Worcester

Seeking £1m for up to 50% of the business.

A unique chance to acquire a stake in a thriving, fully operational boutique hospitality business located in the heart of Worcester, one of the UK’s most attractive and fast-growing small cities for tourism and business travel. The area benefits from a strong and expanding visitor pool, driving robust demand for high-quality overnight accommodation.

The business comprises a self-check-in boutique hotel, a stylish cocktail bar, and a high-performing laundrette, each delivering consistent revenue with proven growth potential.


Strategic Goal: Expand across the UK.

Investment Highlights:

Freehold property is included, valued at £2 million b&m only, with scope to extend or redevelop existing buildings.
Multiple income streams across accommodation, bar operations, and commercial laundry services.
Annual turnover exceeding £500,000, delivering strong earnings in the region of £200,000–£300,000 per annum.
Located in a high-performing city with a growing visitor economy and increasing demand for overnight stays.
Scalable growth avenues in food service, events, and B2B laundry contracts.
Experienced management team supported by efficient systems and automated operations.

This opportunity offers stable cash flow, property-backed security, and significant long-term upside within a resilient and expanding segment of the UK hospitality sector.

Both passive and active investment opportunities are considered. Current management has two decades of start-up and management experience.

A differentiating point. The owner had in-depth expertise of website development and past e-commerce experience so the bonus of buying this independent hotel is that you also get:

Modern, fully integrated technology, ready for growth

A cloud-based technology stack that keeps day-to-day operations lean and gives a new owner a platform to scale.

A new, purpose-built website designed for search and AI discovery, with the booking engine embedded so guests book and pay without leaving the site.
Cloudbeds PMS and channel manager. Rates, availability and reservations sync automatically across the website, Booking.com and Google Hotels. There's no manual re-keying and no double-bookings.
Automated dynamic pricing. Rates adjust with occupancy and are monitored against a competitor set.
Smart-lock self check-in. Guests receive their access codes automatically, which reduces staffing and allows arrivals at any hour.
Direct-booking programme. Guaranteed early check-in, late checkout and flexible cancellation for guests who book direct, built to move revenue away from 15% OTA commission.

All systems transfer with the business, so a new owner can trade from day one without rebuilding anything or spending tens of thousands of pounds creating a tech stack.

Property Information

Property:

Freehold

Location:

Worcester based, but you can be located anywhere

Premises Details:

6500sqft hotel with three brands

Size in square feet:
6,500

Business Operation

Management type:
This business is owner operated.
Expansion Potential:

National acquisition post partnership in place

Reasons for selling:

Seeking partner for growth

Trading hours:

247

Years established:
5

Other Information

Furniture / Fixtures value:
£150,000
Inventory / Stock value:
£20,000
Home based:
This business can be run from home

Listed by

Broad Brokers