Cally's cosmetics is a highly rated nail supplies business.
Callycosmetics has been under our client's ownership since it was first established and has built up an excellent reputation and loyal customer base as seen from their fantastic reviews online.
The business has now come to the open market as our client now has new business interests.
This business was created to launch high-quality products in the form of gel polish, also known as Cally Gel, into the market that not only the professional sector would want to purchase but also the consumers who do their nails from the comfort of their homes or as an enthusiast.
The goal was simply quality, community and communication and to bring products of luxury quality in terms of physical form as well as the contents being at affordable prices.
In 2021 Callcosmetics launched 20 shades of 8ml gel polish into the market and has since grown its catalogue to over 150 products which are all registered with GTIN-13 barcodes and can be sold globally via Shopify and B2B networks.
The framework for the business has been built down to the smallest details and trademarks, suppliers, social accounts and Omni channel marketing contacts, which will all be included in the sale, with also the option of a handover period to be made available at a fee for however long the new business owner needs.
Cally Cosmetics already sells to one big wholesaler which is Nail Polish Direct but there is huge scope to expand that network alongside the B2C audience which have already garnered.
The operations are simple orders which come through their website and they fulfill from the room where they hold the stock, however, we are told there is an option to fulfill the 3rd party by the likes of TikTok 3PL which they are rolling out to take the element of the new owner having to employ for the role to be undertaken.
Financial Profile
Further financials can be made available upon further request.
