Bump 2 Baby – DIGITAL DATA SUBSCRIPTION BUSINESS - USA Expansion.
Targeting $20bn US Portrait Photography Market - High Margin Business.
Click Connection Corporation Ltd (“CCC”), a long established UK photographic marketing, manufacturing, and data business, is seeking £1,500,000 growth capital to accelerate the US expansion of its Bump 2 Baby digital data subscription model, a proven, high margin, data driven engine already delivering strong results in the UK.
With over 30 years of operational history and £300m+ revenue generated for the British portrait industry, CCC has built a scalable commercial infrastructure that supports more than 25,000 client experiences annually.
Its UK Bump 2 Baby division is the company’s most profitable unit, generating circa £400k revenue, 64% gross margin, and £226k operating profit last year. This business model is now being replicated in the United States, a market valued at $20bn.
Why This Investment Matters?
CCC has secured a five-year exclusive partnership with a leading photographic lead generation business, capturing
1 in 3 pregnant women and
generating up to 50,000 new registrations per week.
No competitor in the US offers maternity specific, lifecycle verified data at this scale.
A successful 12-month pilot in New Jersey, USA delivered UK comparable conversion rates but with significantly higher customer spend, validating the commercial opportunity in a market 60× larger than the UK.
The Proposition
Bump 2 Baby USA is a digital subscription business where photographers pay:
• A one-time registration fee and then a fee per zip code subscribed
• Purchase qualified maternity and newborn leads delivered through CCC’s automated CRM platform.
The model is:
• High margin (50% gross margin forecast in the US)
• Recurring revenue driven
• Operationally lean (no US office or staff required)
• Nationwide scalable across 16,250 portrait studios and 33,000 zip codes
Use of Funds (£1,500,000 Raise)
Capital will accelerate:
• Digital subscription growth and US member acquisition
• AI driven marketing and brand expansion
• Technology development and workflow automation
• Inventory and operational capacity
• Working capital to support rapid scaling
Financial Outlook (Bump 2 Baby USA) - Forecast by Year 3 (July 2029):
• $7.4m annual turnover
• $3.3m operating profit
• Circa 50% operating margins
These forecasts are intentionally conservative. Year 1 assumes US members receive 348 qualified leads annually, compared with 600+ leads already achieved by UK members. If US performance tracks the UK, turnover and profit would be materially higher, significantly increasing valuation.
Investor Return Potential
Digital subscription and data businesses typically trade at 3×–4× EBITDA multiples. A Year 3 EBITDA of $3.3m supports an exit valuation of:
$9.9m – $13.2m
A 46% equity stake at exit would return: $4.6m – $6.0m, on a £1.5m investment.
Global Expansion Upside
Over the past decade CCC has received interest from photographers in Canada, Europe, India, and Australia. Launching Bump 2 Baby into additional territories — where parenting platforms already exist has the potential to increase valuations by at least 10×.
Why Now
This is a rare opportunity to invest in:
- A proven UK model
- A validated US pilot
- A five year exclusive US data partnership
- A $20bn addressable market
- A business with minimal overhead and exceptional scalability
Next Steps
To receive the full investment pack, financial model, and US rollout plan, please contact us.
Further information will be shared upon signing an NDA.
