We feel privileged to present this well established and unique online sports merchandising business. Their ongoing partnerships with local football teams have allowed the business to achieve high client retention with impressive referral traffic.
Business model
They primarily facilitate the creative design of the football club's kits and utilise outsourced manufacturing facilities to fulfil production so minimal involvement is needed in the process of product manufacturing.
Growth opportunity
There is a massive growth opportunity to start a similar process for complementary sports such as rugby clubs. Expansion into school sports kits could yield high results due to the nature of the repeat orders.
Owner input/ staffing
The owner is the only member of staff within the business. His time input per week averages 2 hours per week, so this business could easily be run as a lifestyle business.
Growth trajectory
The business has many football teams with order commitments for next season's kits. They have recently begun negotiations for a large contract with a national league team (step 5) - predicted contract value is circa £135,000PA