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McKenna Townsend - PR & Marketing

Unrivalled PR and marketing expertise in the franchise sector…

Profile

WHY MCKENNA TOWNSEND PR...

  • Highly successful and proven track record...both in the UK and in Europe.
  • We helped Subway to grow from 30 stores to over 1,450 stores across the UK and Ireland through a comprehensive marketing and communications programme in less than eight years.
  • Work in UK and Ireland held up as an example of global best practice.
  • Development of both franchise development and consumer / business to business sales marketing programmes.
  • Given the opportunity, we could help you substantially increase your company’s development and sales potential.

OUR SERVICES

  • B2C communications
  • B2B communications
  • Crisis and issues management
  • Internal communications
  • Media relations
  • Training –presentation and media
  • Social media consulting
  • Stakeholder communications
  • Competitor monitoring
  • Local government relations
  • Message and branding workshops
  • Event management
  • Speaker platform programmes
  • Corporate literature and films

KEY FACTS

  • An award winning full service PR and marketing communications consultancy
  • 18 staff driven by delivering results for our clients
  • £2m turnover
  • Consumer, trade, corporate and crisis & issues management experts
  • Leading regional, national and international clients
  • Excellent regional, national, consumer and trade media contacts

FRANCHISE PR EXPERIENCE

  • Specialist franchise team with extensive experience delivering PR programmes in the UK and pan-European PR, as well as marketing campaigns for leading franchise businesses
  • Developed highly successful PR and marketing programmes that drive franchise sales
  • Developed business to business and business to consumer PR and marketing programmes to sell products
  • Unrivalled journalist contacts in the franchise and retail sector spanning regional, national, consumer and trade media

AWARDS & RECOGNITION

  • March 2009 – WonBest Franchise PR campaignat the Franchise Marketing Awards for our campaign –‘SUBWAY® overtakes number of McDonald’s stores’
  • April 2009 – PR Week recognised McKenna Townsend PR as one of its ‘Ones to Watch’and listed us amongst the fastest growing UK agencies
  • November 2008 – Presented with SUBWAY’s Partner of the Year 2008 Award, for our PR support in the UK & Ireland

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