Domestic Angels
Are you looking for a business that fits around your family life while offering real income potential?
Territory Information
- Location:
- Southampton East
Build a Purpose-Led Business That Makes a Real Difference in Your Community
Domestic Angels offers an opportunity to build a rewarding local business that combines commercial potential with genuine community impact. Since 2002, the brand has been helping busy families and supporting people to remain independent in their own homes, while providing franchisees with the systems, technology and support needed to grow a successful business.
Unlike many service franchises, Domestic Angels franchisees build and lead teams of employed Angels, creating a scalable business that can grow beyond their own time and availability.
Why Choose Domestic Angels?
Domestic Angels has spent more than 20 years refining a proven business model that helps franchisees launch and grow with confidence.
Key benefits include:
- A purpose-led business that supports local families and communities
- More than two decades of operational experience and proven systems
- Comprehensive business framework covering recruitment, compliance, marketing and operations
- Exclusive access to Halo, the company's in-house smart diary and business management platform
- Ongoing training, mentoring and support regardless of previous business experience
A Business Model Built for Long-Term Growth
Domestic Angels operates an employed-team model, enabling franchisees to recruit, develop and manage their own local teams. This approach creates consistency for clients, stronger long-term relationships and greater opportunities for business growth.
The business offers a broad service proposition that extends beyond domestic cleaning to include home-help services that support older people and those who need assistance remaining independent at home. This allows franchisees to serve a wider range of customer needs while building a trusted local brand.
Based on current financial planning models, franchisees who follow the system and steadily develop their business could expect turnover of approximately £25,000–£30,000 in Year 1 and £75,000–£85,000 in Year 2. Actual results will depend on individual circumstances, local market conditions and the level of activity invested in growing the business.
Comprehensive Training and Ongoing Support
No previous experience in cleaning, home-help services or business ownership is required.
Support includes:
- Approximately one month of initial training before launch
- Structured 90-day mentoring programme
- Weekly online network meetings
- Monthly one-to-one business reviews
- Dedicated support group for day-to-day guidance
- Regular masterclasses and legislative updates
- Ongoing access to experienced head office support
Franchisees also benefit from Halo, a proprietary platform designed specifically to help manage schedules, customer records, team oversight and day-to-day operations efficiently.
Award-Winning and Recognised
Domestic Angels has received significant recognition for both its services and franchise model, including:
- Domestic Cleaning Company of the Year – South West England Prestige Awards 2026
- Best Domestic Cleaning Franchise – Europe, Global 100 Awards 2026
- British Franchise Association (BFA) member
The business has also supported thousands of households across the UK and continues to contribute to wider discussions affecting SMEs, employment and franchising.
Investment & Financials
- Franchise Fee: £12,500
- Additional funds should be available for working capital, business development activities and personal living costs during the start-up phase.
- Funding options may include personal savings, finance, redundancy payments, property equity or family support.
- Detailed financial projections and planning assumptions are discussed during the discovery process.
What Franchisees Say
"Domestic Angels has given me the flexibility to build a successful business while still being there for my children."
— Amy St Peter, Southbourne Franchisee
"I only wish I'd done it sooner. The support, systems and guidance gave me the confidence to take that step and build a business that continues to grow."
— Sandra Hill, North Poole & Broadstone Franchisee
"What started as one local business has grown into something I'm incredibly proud of."
— Clare Waldron, Ferndown & West Moors and Poole Coast & Harbour Franchisee
Who Is This Opportunity For?
The most successful franchisees are people-focused, organised, strong communicators and effective team builders. They enjoy working with others, following proven systems and building long-term relationships within their communities.
If you're looking for a franchise that combines purpose, flexibility, proven support and the opportunity to build a valuable local business, enquire today to find out more about Domestic Angels.