New TaxAssist Accountants brand demonstrates it can offer clients even more

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25 March 2024

New TaxAssist Accountants brand demonstrates it can offer clients even more

TaxAssist Accountants has unveiled a new look series of brands to highlight that it can support clients with much more than accountancy and tax services.

Located in high street shops across the UK and Ireland, TaxAssist Accountants has evolved its services to deliver clients increased support for both their business and personal needs. The addition of financial planning, payroll and tax consultancy services to its long-established accountancy services, means clients can now receive more local support, all from under one roof.

The newly evolved branding maintains the personal, friendly and professional feel that TaxAssist is renowned for and incorporates a new strapline ‘We can do more for you’, to reflect the extensive services, clients can expect.

The additional services that the TaxAssist Group can offer include:

· Business Accounting

· Tax Planning

· Bookkeeping

· VAT

· Payroll

· Business Planning and Advisory Services

· Financial planning – pensions and investments, mortgages and protection.

Daren Moore FCCA, Group Chief Executive Officer, said: “We know that most people want and need more from their accountant. Detailed customer research identified that our previous branding did not reflect the range of innovative and personalised services that we offer for both business owners and individuals.

“The TaxAssist portfolio offers huge value and we are delighted that the modernisation of our brand demonstrates that we can do more for our clients to support them towards a successful future, whilst continuing our focus on delivering friendly, personal, and expert advice that can be trusted.

“We revealed the new branding to our network of accountants at a special reveal event held at Silverstone on 15^thMarch and the response was overwhelming. Everyone is incredibly excited by the brand refresh and we are confident that the innovative and impactful design sets the network up for the future.

“We expect the new branding to increase client attraction and retention and be even more appealing to potential TaxAssist Accountants looking to grow or buy a modern, professional accountancy practice with a clearly defined suite of services.”

As well as a refreshed logo and strapline, the TaxAssist brand has a new vibrant colour palette which will highlight the complementary brands accompanying the launch. This can be seen across its digital presence and will be rolled out to its shops and offices across the UK and Ireland in the coming months.

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