Mail Boxes Etc. have just been awarded the Marketing Excellence Award at the Mail Boxes Etc. Worldwide conference. This is a great achievement and is testament to the hard work and effort that Mail Boxes Etc. put into their marketing campaigns to promote their brand and services across the UK to benefit the franchisees who operate under the brand.
The Mail Boxes Etc. Worldwide conference provides an opportunity for Directors from each of the Country Master Licensees to review global sales, performance, network growth plans for the future and to recognise best practice. The awards form part of the conference and cover many elements of the franchise. The Marketing Excellence Award is designed to reward outstanding marketing ideas and campaigns that are new and innovative.
Mail Boxes Etc. is one of the world’s largest non-food retail franchises with over 1,500 stores in five continents including over 150 in the UK and Ireland. They are the only high-street chain that offers consumers and local companies a truly comprehensive range of business services. Mail Boxes Etc.’s high street, one-stop-shop concept offers a mix of logistics, postal, print and copy services to help meet people’s everyday needs.
“We were awarded for our marketing because our campaigns were comprehensive and covered many aspects of the marketing and promotion that we carry out to help our franchisees generate business. Our latest campaign was based around reinforcing, growing and protecting our market position from competitors in the auction pack and ship sector. Our campaign covers many aspects including digital, print and national & local marketing to reach a target audience of auctioneers, dealers and private buyers,” explains James Simmons, Marketing Manager at Mail Boxes Etc..
Mail Boxes Etc. constantly innovate to stay ahead and keep their franchisees at the forefront of their industry. By marketing the brand and services on both a local and national scale and supporting franchisees with their own marketing, Mail Boxes Etc. franchisees are in a much better position to generate customers for their businesses.
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