George has approached SportsCool in April 2023 about a potential franchise. Within a number of weeks, he found himself having a face to face meeting with the owners. 

He advised the conversation was “informative, professional, clear and helpful.”

Describing the process, he said it was “Simple and easy”. Any questions George had, he advised; “Paul was on hands with his expertise of the business and any legal questions I had - he had the knowledge and communicated with me promptly. This took huge pressure off me, I always felt in control of the process.” 

“They made me feel at ease”

George took out his franchise in September 2023. This was covering the area of Lancaster, Kendal and Morecambe. 

Prior to the school year starting, George received a 3-day franchise cluster where he met other franchisees who were starting at the same time. He advised this was “the best start to my business life. The insight that the Owners, Lee, Matt & Andy provided throughout was motivational and inspiring. Libby was also great with her creative marketing strategies and social media influences.”

With a proven sales plan, it was December where George and the owners set up and decided providing a second territory was a great idea!

George now has two successful territories and a number of staff that are relishing working under the SportsCool way. 

Both of his territories have had excellent rating from councils delivering the HAF programme. 

The council have now booked them in until Summer 2025. 

George has further ambition to become a 3 territory franchisee.

To sum up, George has said “This opportunity given to me has changed my outlook on my life and has positively improved my family’s life. Thank you so much!” 

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