Overview
Dancing Turtle Coffee Shop presents an opportunity to acquire a well-established and highly regarded independent coffee shop positioned within the thriving coastal town of Porthcawl, South Wales. Operating from attractive leasehold premises, the business has built an excellent reputation for its relaxed surf-inspired atmosphere, specialist gluten-free food offering, and loyal repeat customer base.
The café has become a popular destination for both local residents and visiting tourists, benefiting from a distinctive brand identity, strong community following, and an enviable position within one of South Wales' best-known seaside locations.
The business offers an appealing blend of lifestyle and hospitality trading, combining quality coffee, food service, and licensed premises with indoor and outdoor seating areas. Currently owner-operated with low staffing overheads, it presents an excellent opportunity for hands-on operators or hospitality couples seeking a profitable and enjoyable business within a desirable coastal setting.
Business Highlights
- Wellestablished, highly regarded independent coffee shop in a popular South Wales coastal town
- Annual turnover of approximately £87,000
- Distinctive surfthemed brand identity and strong community following
- Specialist glutenfree and vegan offering with a strong niche reputation
- Alcohol licence with indoor seating for approximately 26 and beer garden seating for approximately 20
- Excellent online reputation, with Google reviews averaging approximately 4.7 out of 5
- Turnkey opportunity with low overheads, currently owneroperated
- Significant untapped growth through evening trade, events, and digital marketing
The Business
Dancing Turtle Coffee Shop has developed a strong reputation locally for its atmosphere, customer service, gluten-free offering, and quality homemade food and cakes. The café has built a particularly strong reputation within the gluten-free and coeliac community, creating an attractive niche position within the local market.
The business benefits from highly positive online reviews and strong customer loyalty, with reviewers regularly highlighting the friendly and welcoming owners, excellent gluten-free and vegan options, relaxed surfing-themed atmosphere, quality homemade cakes and coffee, attractive outdoor seating area, and strong community feel. Customers have described it as "a little gem of a place" and praised "probably the best cappuccino in town."
The distinctive branding, alcohol licence, established goodwill, and loyal customer base combine to create a defensible position within Porthcawl's independent hospitality scene. The business presently trades primarily during daytime hours, leaving considerable scope for an incoming operator to build on solid foundations.
Location
The business is located in Porthcawl, Mid Glamorgan, one of South Wales' most popular seaside destinations, attracting strong year-round trade from residents, tourists, surfers, walkers, and holiday visitors.
The town benefits from excellent transport connectivity, a thriving independent hospitality scene, and a strong coastal tourism market. The premises enjoy high levels of seasonal visitor footfall, strong local repeat custom, and excellent visibility within the town centre. The surf-inspired branding and relaxed atmosphere complement the surrounding coastal environment exceptionally well.
Premises & Tenure
The premises are presented to a strong standard throughout and offer a genuine turnkey opportunity. The café provides seating for approximately 26 customers internally, together with external beer garden seating for approximately 20 customers.
Key equipment and features include a commercial coffee machine, a surf-themed café fit-out, commercial kitchen equipment, an alcohol licence, and an established brand identity with associated goodwill. The business is held on a leasehold basis and is being sold inclusive of goodwill, fixtures, fittings, and all operational equipment required to continue immediate trading.
Financial Overview
The business trades on the following headline figures:
- Annual turnover of approximately £87,000
- Net profit of approximately £12,000
- The owners additionally advise approximately £18,000 per annum in further cash takings not currently reflected within the accounts
The current figures are considered to represent only part of the business's overall potential due to restricted trading hours and underutilisation of the licensed premises.
Growth Potential
The business currently operates below full trading capacity, allowing a purchaser to increase revenues without requiring major capital investment. Opportunities include:
- Extending opening hours and introducing evening dining
- Increased alcoholled revenue, live music and entertainment evenings, and beer garden events
- Tourismfocused promotions and expansion of glutenfree and vegan ranges
- Delivery platform integration, event hosting, and private bookings
- Enhanced digital marketing across Instagram, TikTok, and Google, plus merchandise and branded product sales
Reason for Sale
The business is offered to market by its two owners. Full circumstances can be discussed with genuinely interested parties.
Next Steps
Dancing Turtle Coffee Shop represents an attractive lifestyle and investment opportunity in a desirable coastal location, combining an established reputation, loyal customer base, distinctive branding, and clear scope for growth. This flexible structure would suit owner-operators, hospitality couples, lifestyle business buyers, existing café operators, and investors seeking a manageable hospitality asset. Interested parties are invited to contact Goodwins Business Brokers to discuss the opportunity further. Full details are available in the Information Memorandum.
