A rare opportunity to acquire a well-established, award-winning Bright & Beautiful domestic cleaning franchise covering the affluent Brentwood territory in Essex; trading successfully for 8 years with a loyal client base, trained team, and clear runway for growth.
At a Glance
54 regular contracted clients, generating an average of £17,232/month in recurring revenue (inc. VAT)
Gross annual revenue of £221,878 (VAT inc.) for the 12 months to July 2026, with 2026 trending toward c.£247,000
87% of revenue collected by Direct Debit. A genuinely cash-positive business, with one-off and initial cleans paid upfront
Trained team of 9, including 2 team leaders and 7 housekeepers, with strong retention (senior team leader of 5 years' service, several staff at 3+ years)
Only 54 of c.57,597 homes in the territory are currently serviced so substantial headroom for organic growth
+12 net client growth over the last 12 months, with c.10 new enquiries a week and a 30% conversion rate
Backed by Neighbourly, an international franchising group with 23 brands, $2bn+ in system-wide sales and 4,000+ franchisees across the UK, North America and Germany
The Opportunity
Established in 2018, Bright & Beautiful Brentwood has built a genuinely loyal client base across one of Essex's most affluent territories. A mix of large family homes, busy professionals, retirees, and a growing number of commercial and Airbnb/holiday-let properties. The current owner has grown the business from launch through the disruption of COVID and out the other side, leaving a stable, systemised operation ready for its next owner.
This is a business with:
An established, trained team already delivering the service
An existing, loyal client base generating immediate recurring revenue from day one
A recognised, award-winning eco-friendly brand with national marketing support
Full training, launch support and ongoing business consultancy from Head Office
Growth Opportunities for a New Owner
The current owner has identified, but not yet fully exploited, several clear routes to grow revenue further:
Relaunching ironing and laundry services, previously offered but currently dormant
Launching a dedicated commercial cleaning team, targeting local commercial premises, Airbnb and holiday lets
Introducing weekend one-off cleans to capture additional demand
Converting a larger share of the territory's c.57,597 homes — fewer than 0.1% currently serviced
The business has weathered a period of client churn since 2023 but has returned to growth in 2026, with revenue and adjusted profit both trending upward year to date; a trajectory that a new hands-on owner is well placed to build on given the scale of unconverted homes still in the territory.
What's Included in the Sale
The established client base and ongoing regular service contracts
The trained team (2 team leaders, 7 housekeepers, 1 ironing team member)
Cleaning equipment, eco-friendly cleaning products, uniforms and marketing materials
Washing machine, tumble dryer and steam generator iron
Office furniture and racking
All assets are wholly owned, unencumbered by any lease or hire purchase agreement
Premises
The business operates from a well-located office in Billericay, next to the train and bus station, ideal for team members without their own transport. The office is on a flexible monthly rolling agreement at £780/month inclusive of WiFi and electricity, with a landlord open to agreeing a longer contractual term if desired.
Business Position
All PAYE, National Insurance and VAT payments are up to date
No pending legal disputes
Continuous Public & Employee Liability insurance in place with Hiscox, valid to January 2027
Full financial disclosure available to serious enquirers
Reason for Sale
The current owner is selling to pursue personal goals outside of the business.
Investment Summary
Asking price for the business £30,000 (not subject to VAT) and excluding stock and equipment which is to be valued at sale
Franchise joining fee (training & launch) £8,997.50 + VAT
Buyers should budget for independent legal and accountancy fees, and should hold sufficient working capital, as with any franchise acquisition. For comparison, a brand-new, empty Bright & Beautiful territory (with no clients, team or revenue) carries a total cash investment typically no less than £30,000–£35,000
This resale offers an established, revenue-generating business with an experienced team already in place, from day one.
Next Steps
Interested parties should contact Bright & Beautiful Head Office to arrange an initial conversation and a Discovery Day, held free of charge in Brackley, where you'll meet members of the Head Office team. Full financial disclosure, the client list and further business detail are available to serious enquirers as part of the standard sale process.
