Annual Sales £110,000 Per Annum
Asking Price: £110,000 plus stock (Cash Free Debt Free basis)
Overview of Business
The business is an established direct-to-consumer eCommerce niche fragrance brand, specialising in affordable, beginner-friendly niche perfumes.
Founded in April 2022, the brand has developed a loyal international customer base and a clear product identity focused on freshness, originality and longevity.
Originally launched following a successful crowdfunding campaign, the business has since evolved into a repeatable operating model supported by organic social media reach, email marketing and strong community engagement.
Key Financial Highlights
Turnover has remained consistently above £110,000 per annum over the last three trading years
- High gross margins of approximately 80% per product
- Low fixed cost base with minimal payroll
Location and Market Position
- UK-based brand with global online sales
- Strong customer base in the United States, with additional sales across the UK, EU, Canada and Australia
- Positioned within the fast-growing entry-level niche fragrance segment
Headline Reasons the Opportunity Is Attractive
- Proven proof of concept in a growing global market
- Highly attractive gross margins
- Established brand with excellent customer reviews and reputation
- Significant untapped growth levers for a commercially driven buyer
- Low operational complexity and scalable model
