CoGoGo presents an exceptional opportunity to acquire a long-established, reputable private hire and executive transport business trading under the well-known Pink Passenger brand.
Operating since 2009, this business delivers high-quality services with a strong community reputation, established contracts, and a fleet of well-maintained vehicles, including a standout party bus with media recognition.
With low overheads, significant asset value, and clear growth potential, this is a turnkey operation ideal for anyone looking to expand in the executive travel sector.
Established in 2009 and nurtured by the current owners since inception, Pink Passenger has built an outstanding reputation for reliability and service. Repeat business forms the backbone of operations, with long-term clients in the education and local government sectors. The business has previously featured in Route One magazine and has enjoyed media exposure on mainstream TV, including Saturday Night Takeaway, The Real Housewives of Cheshire, and BBC3's Big Proud Party Agency.
Core activities include:
Contracted school transport
Ad hoc private hire
Executive and party travel
Wheelchair-accessible services
Two contracts are currently in place with Warrington Borough Council, running through to 2028 and 2027 respectively, plus a long-term school contract.
Included in the sale is a fleet of 6 vehicles, all Mercedes Sprinters, with full service and maintenance histories.
Histories Include:
Pink Party Bus (2008):
Disco lighting, bars, LED message board, Apple Music integration, recent gearbox replacement, private reg LM06 BUS
2x 16-seaters (2007):
Once accessible with tracking, adjustable seatbelts
1x 14-seater (2007):
Large rear luggage space
1x 12-seater (2009):
W/C accessible, heavily used but reliable
1x Sprinter Van (2006):
Fully equipped with water tank, jet washer, generator
Also included is a fully fitted maintenance container and all associated tools.
Selling Points:
Established in 2009 with an excellent reputation
Media and press coverage
Government contracts are in place
Fully equipped fleet worth approximately £65,000
Excellent insurance and operating license terms
Scalable, home-based business model
Subcontractor staffing model keeps costs low
Unique party bus offering with high booking appeal
VAT registered with a strong financial position
Whether you're seeking a ready-to-go private hire business or a platform for growth in the executive transport sector, Pink Passenger is a standout opportunity.
Get in touch with CoGoGo today. Click ‘Contact Seller, Send Enquiry or Contact Broker’ now to learn more, ask questions, or arrange a private meeting.
Financial Profile
We are advised that the business has strong financial standing, is VAT registered, and benefits from a favourable insurance arrangement:
Comprehensive fleet cover (including breakdown, employers and public liability): £6,800 per annum (paid annually in September, saving over £3,000 vs monthly rates)
Contracts providing predictable recurring income
Strong credit profile and operational efficiency
