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BÉNIR Clothing Brand – Majority Stake For Sale

Manchester, Greater Manchester, UK
Asking Price:
On request
Turnover:
£200K - £500K
Net Profit:
On request

An established clothing brand combining football, faith and fashion, founded in 2018 by a professional footballer.

The brand has generated over £400,000 in revenue in the 12 months to September 2026 and built a loyal community, with more than 25,000 orders, 52,000 Instagram followers, nearly 30,000 email subscribers and 1,500 customer reviews averaging 4.7 stars.

A majority stake is available to a buyer or strategic partner with the expertise and operational resources to support the next stage of the business. The brand would particularly suit an existing fashion or ecommerce operator looking to acquire an established brand with a distinctive identity and strong connections within professional football.

The founder is open to remaining involved in creative direction, brand development and marketing, with the incoming partner taking the lead on day-to-day operations.

Financial information, stock details and proposed deal terms are available to serious interested parties on request.

Property Information

Location:

The business operates online, with storage and fulfilment handled by a third-party logistics provider in Chorley, Lancashire. It can be managed remotely and is relocatable.

Business Operation

Management type:
This business is owner operated.
Expansion Potential:

BÉNIR has opportunities to expand through wholesale partnerships, international online sales and further development of its football-inspired clothing and sportswear ranges.

Its established customer database, social following and connections with professional footballers provide a foundation for growth through targeted marketing, collaborations and repeat purchases. There is also scope to develop partnerships with football clubs, academies and creators to reach new audiences.

An incoming owner with existing manufacturing, fulfilment and ecommerce capabilities could improve operational efficiency and support more consistent product launches. The founder is open to remaining involved in creative direction and marketing, providing continuity and access to his football network.

Reasons for selling:

The founder is seeking a majority sale to bring in a partner with the operational expertise and resources to develop BÉNIR, as managing the business alongside a professional football career has become increasingly demanding.

The preferred outcome is to retain a minority shareholding and remain actively involved in creative direction and marketing, with the incoming owner leading day-to-day operations and supporting the brand’s next stage of growth.

Employees:
1
Years established:
8 Years

Other Information

Support & training:

The founder can provide an agreed handover covering the brand, ecommerce platform, marketing activity, supplier relationships and fulfilment arrangements, alongside introductions to relevant contacts.

As part of a majority acquisition, the founder is also open to remaining involved in creative direction, product development and marketing, providing continuity and access to his professional football network. The scope and duration of ongoing support would be agreed with the buyer.

Inventory / Stock value:
£42,500
Home based:
This business can be run from home
Relocatable:
This business can be relocated