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Pottery Painting Studio, Gift Shop And Tea Room For Sale

Lincolnshire
Asking Price:
£38,000
Turnover:
£50K - £100K
Net Profit:
Under £50K

Business For Sale £38000 + SAV (Leasehold)

Due to a pending move out of area, it is with regret that this long established, family operated business is offered for sale.

Based on the main High Street of a bustling market town, this paint it yourself pottery studio, gift shop and tea room are offered for sale on a leasehold basis.

Established in 2009 and now in it’s 10th year of trading, this business continues to enjoy strong relationships with customers and suppliers and new owners will benefit from a large group of loyal and repeat customers utilising all aspects of the business.

Paint it yourself pottery studio

The majority of turnover is generated through the 20 seater paint it yourself pottery studio. In addition to drop in paint it yourself pottery sessions, a wide and varied range of workshops, family days, personalised gifts, ladies’ nights, prints, parties, hen parties and group nights are offered throughout the year generating several revenue streams, each of which is focused towards a different group of customers.

The studio has an excellent reputation for customer service and enjoys a large percentage of repeat customers, both in the studio pottery painting and for personalised gifts and keepsakes. All pottery, personalised gifts and prints are glazed and fired on site in the studio kiln giving the owner full control of the order process.

Workshops covering a range of craft based activities are well attended with scope to develop these further and increase the frequency of sessions. Demand for workshops is high and little competition locally offers huge potential to develop these further in all areas of craft.

Mobile studio sessions are popular with local groups and organisations and these offer an excellent opportunity to market the studio to engaged groups of children, parents and adults who enjoy craft and art based projects.

The studio also offers a popular personalised hand/foot prints and keepsakes service (both painted and sterling silver) that encourages repeat business and has developed over recent years due to word of mouth. There is great potential to expand this service further into local nurseries and toddler groups.

Included in with the sale is a customer e-mail list of 2000+ subscribers (based on MailChimp) who are very responsive to marketing campaigns and 2400+ Facebook followers who are engaged with daily posts. The studio is fully GDPR compliant. The professionally designed studio website and studio branding will also be included in with the sale. Given the longevity of the studio’s online presence, the website generates excellent traffic and high ranking Google results for relevant searches in the local area. All accounts and files will be transferred to the new owners upon completion.

Gift Shop

The gift shop comprises several ranges of quality gifts primarily sourced from independent UK businesses with a focus on small scale and handmade ranges. To compliment these ranges, several products are designed and produced in the studio, giving a unique USP not available in other gift shops. Several ranges complement studio based activities (craft kits for example) offering further opportunity to upsell to customers visiting the studio.

Tea Room

A selection of homemade cakes, bakes and scones are prepared daily in the onsite kitchen and offered for sale in the tearoom. The tea room enjoys an excellent reputation for homemade baking and quality espresso based coffee. Drinks, cakes and refreshments are also offered to painters in the studio, offering an additional revenue stream and upsell opportunity to existing customers. The tea room has been awarded 5 stars in the local authority scores on the doors scheme and has maintained this score since opening.

Growth Potential

- Increase offering in tea room (light lunches, expand menu)
- Working with schools and mobile bookings with local groups and organisations
- Increase opening hours (currently only operating 4 days per week)
- Increase frequency of workshops
- Online shop
- Increase marketing/advertising
- Promote children’s parties and introduce party food as an option

Staff And Building

Currently operating four days a week, the studio is run by two full time owner/operators. Based in a beautiful historic property, downstairs comprises the pottery painting studio, gift shop, kiln/glazing room and customer toilet/baby change facilities. Upstairs is a second studio room (used during busy times, for parties, ladies nights and workshops), 12 cover tea room, office and kitchen. A new lease will be available for new proprietors by negotiation with the landlord. The property has recently been decorated throughout.

Lyfestyle

Offering a good work/life balance, the studio would suit a couple looking to work together or owners looking to work within the business themselves. Given the nature of the work, the studio is a positive, happy place to be and the current owners have genuinely enjoyed their time here over the last ten years and care about the future of the business. There is huge scope for growth and lots of opportunity to develop on the success that the studio has enjoyed to date.

Training and support

As part of the sale, the current proprietors are happy to offer full training and handover.

Property information

Property:

Leasehold

Lease Terms:

New lease negotiable directly with landlord.

Location:

High Street location in busy market town.

Premises Details:

The business is arranged over two floors. Downstairs is the gift shop, painting room, kiln room and toilet facilities. Upstairs comprises an additional painting/party/workshop room, tea room, office and baking kitchen servicing the tea room.

Business Operation

Expansion Potential:

- Increase offering in tea room (light lunches, expand menu)
- Working with schools and mobile bookings with local groups and organisations
- Increase opening hours (currently only operating 4 days per week)
- Increase frequency of workshops
- Online shop
- Increase marketing/advertising
- Promote children’s parties and introduce party food as an option

Reasons for selling:

Re-locating 150 miles away.

Trading hours:

Thursday to Sunday 10am - 5pm (Sunday 3pm).

Employees:
0 - currently operated by two business partners.
Years established:
10

Other Information

Support & training:

Full training on all aspects of the business will be given prior to hand over.

Contact Information

    1. Your Address

    2. Optional
  1. Optional
  1. What will happen?

    We will pass a copy of your enquiry information, along with the name of the business you enquired on to finance specialists Rangewell. They will contact you in due course about financing your business purchase.

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