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For sale is a fast growing, on trend, boutique UK cricket brand. The business sells a full range of high quality neon coloured cricket equipment for both junior and senior cricketers across the UK and overseas.
With a strong online presence and growing reputation, including an effective ecommerce website and strong social media following of over 7,250 targeted cricket enthusiasts.
The business has been run on a part-time basis alongside full-time employment yet has seen strong sales over its first 2 years of trading (£17k year 1, £32k year 2). A lot of hard work and effort has been put in to sourcing the highest quality equipment whilst building a strong relationship with our overseas supplier. Any profits have been constantly reinvested into the company, with no funds taken out by the business owner to date - this has allowed for the rapid expansion of the company and gives huge potential for a strong gross margin over the coming years with very little investment required.
The business has built a steady foundation and is now ready to be taken to the next level by the right person. With the existing loyal customer base and social media following we have no doubt of its future success.
It is with a heavy heart we have come to sell the business due to imminent arrival of a new member of the family. Alongside full-time employment we simply won't be able to give the company the time it needs to really push on to the next level.
The sale includes:
- Ownership of a well known, reputable boutique cricket brand
- Fully operational e-commerce website
- All social media pages
- Business email addresses
- Circa £4k worth of stock at cost, value circa £8.5k at RRP
- All product designs/mock-ups/social media adverts
- All business contacts (suppliers/trade inside info etc)
- All media rights to the cricket brand
- Remaining packaging supplies
Potential opportunities for growth:
- Increase online sales through continued advertisement and investment into growing platforms.
- Develop new ranges/product lines
- Huge opportunity for expansion into teamwear (regularly requested by customers)
- Purchase of retail unit or store to provide another platform for sales
- Sponsorship of professional cricketers to increase brand image
This is a genuine sale and one that is very close to our heart. We are very passionate about the brand have put a lot of work in to developing the business to the point it is at today. It is simply that we have had to be honest with ourselves in order to give this brand the chance it needs to become a real leader in the cricket market.
If you have any questions at all please do not hesitate to contact us and we will be more than willing to answer.
Predominantly online but also a number of sales done in person
Huge opportunities within both new equipment lines and teamwear/clothing. Currently 90% of sales are made direct but there is a lot of room for expansion into additional stockists/stores.
The business has established itself within the boutique cricket market and already holds a strong following
Lack of time to manage the rapid expansion of the company
Happy to support the buyer for a minimum of 12 months post-sale - a lot of knowledge that I am happy to pass on.
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