Target Sports World - Leisure Franchise

A Truly High Calibre Franchise Opportunity

Founded by Alan and Jill Gregory, this franchise creates experiences like no other, with a wide range of exciting activities, designed to both entertain and exhilarate. From rifle shooting (with real guns and real bullets) to axe throwing, you will be offering something truly special for both target sports newcomers who want to enjoy something different, and seasoned pros who want to hone their skills.

Target Sports World fills a gap in the market where people of all ages and abilities can enjoy an extensive selection of activities; perfectly capturing a new desire for adventure and excitement.

The range of activities currently on offer includes: Airgun Shooting, Assault Rifle Shooting, Axe Throwing, Crossbow Shooting, Compound Archery, Slingshot, Archery Tag, Nerf Wars, Airsoft Attack Sense Target Challenge, and Remote-Controlled Car Racing.

Your Investment

The Franchise Fee is £20,000 + VAT, which includes all the support you need to get your business up and running.

There are a number of other costs to consider, due to the nature of the business, such as leasing and setting up your site, purchasing equipment and initial stock, hiring staff etc. These costs can vary from location to location, but a detailed breakdown has been prepared based on Target Sports World’s experience.

Premises of a fairly substantial size are required to successfully take advantage of everything you can offer as a Target Sports World owner. Our team can help you with this, and explain exactly what is needed, even helping you find the right location.

Additional working capital is essential to cover hiring staff, purchasing supplies and day-to-day costs while you build up your presence in the local area.

The total capital required to open your own Target Sports World franchise will vary but will likely require a minimum personal investment of £150,000 at the start.

Becoming a partner in the Target Sports World franchise is all about being your own boss, and growing your own business, so the majority of the money you make stays with you. However, there are continued support fees to enable us to maintain our systems and support to you to consider too.

While Target Sports World does not provide financing directly, there are a number of attractive options to help you with your investment. It may be possible to obtain funding from most major high street banks for some of the amount.

Target Sports World Franchisee Benefits

This is your opportunity to turn a passion for adrenaline pumping recreational activities into a successful business. You will be tapping into the growing demand, and increased interest in competitive target sports, while fostering your own community of enthusiasts.

• Multiple revenue streams & repeat business - Tap into adventurers and thrill-seekers from all walks of life, as well as experience days and corporate events.
• Fantastic earning & growth potential - Target Sports World proactively seeks new activities and offerings but we also encourage franchisees to be creative and innovative at their centres, with our full support.
• Wide Customer Base - Our doors are open to anyone and everyone who wants to enjoy the activities on offer.
• Limited Competition - This all-in-one, all-weather location, offering something almost entirely unique in a growing market. Customers can enjoy something different all year round.
• Proven business model, simply replicated - Gives you the kind of incredible head start you could never achieve alone.
• Expertise & Experience – Even though this sector of the sports and leisure industry is strictly legislated you will have the benefit of our expert knowledge on all the health & safety procedures involved.
• Guaranteed Exclusivity - Each territory will be calculated on an individual basis, to ensure that a thorough assessment of your location and its local market is completed before agreeing on its final size and boundaries.

Our Ideal Franchisees

All the practical elements are in place for you to attract customers, but what will keep them coming back from more, is the full experience you will be able to offer. Target Sports World are looking like-minded target sports enthusiasts to bring their energy, passion, and positivity to the role to make this possible.

No previous experience of running your own business is required but some experience of teaching, coaching, and / or team leadership would be advantageous. Our training and ongoing support is designed to help you make the most of your existing skills.

An ‘ideal’ franchisee will be great at; organisation and time management, customer service, understanding health & safety regulations (with our help), communication, leadership, and self-motivation, along with having the drive and determination to succeed.

Training & Support

The comprehensive training programme, shares our expertise, and equips you with all the knowledge and skills needed to be a successful franchisee.

The training will be tailored, depending on your level of experience of the various activities on offer, and your own background when it comes to running a business. All franchisees are enrolled on a hybrid training course that combines face-to-face and on-site sessions with distance learning and at-home study. Typically, you can expect the on-site training to last around 6-8 days, with further training dependent on your existing qualifications.

The training will familiarise you with all aspects of the business, including the products and services on offer, use of the booking system, stock and procurement, finance and facilities management, and the all-important Target Sports World policies, procedures, and safety standards, to name but a few. You will be guided through all the essential Health & Safety training and associated accreditation needed to run a safe target sports centre.

As with any franchise, you will be in charge, however, that doesn’t mean going it alone. It’s all about creating a partnership and working closely together towards the same goals, and your success. Target Sports World will ensure you have all the support needed in the run up to your big launch; during those critical first few weeks, and in the months afterwards.

Ongoing support includes regular meetings, marketing and performance reporting, updates to policies, procedures and safety standards, plus an annual conference. The team are also on hand, at any time, for any guidance, or advice you need.