Barrecore - The Market-Leading Fitness & Wellness Franchise

Franchise with the ever-popular and largest barre-fitness provider across the UK & Europe!

In 2018, the UK fitness industry was valued at £5.1 billion. Getting a slice of that ever-growing pie is not only a readily achievable ambition with Barrecore but one that comes at a time when more people than ever are seeking ways of attaining their fitness goals.

Barrecore’s boutique fitness business model is based on that used by many fast-food burger and pizza outlets, allowing us to exploit the growing interest and trend in personal fitness over the last few years. The results speak for themselves:

• Barrecore Leeds has enjoyed a rate of 300% growth in new members
• Barrecore Manchester received over 5,000 visits in its first year alone, achieving its sales targets by month five, as well as experiencing a 77% uplift in turnover

We’ve experienced strong membership retention – most notably in Leeds, Alderley Edge, and Hale – and every single one of our locations remained open throughout and beyond Covid, with still no closures to date.

More broadly, our franchisees have found additional revenue streams through their Barrecore locations by adding private sessions, F&B and retail, increasing their ROI over a shorter period of time.

Such financial success means franchisees have reinvested in their corporate locations, refreshing the studios so that Barrecore always offers members the highest quality and standards.

With regular support visits from our Central Head Office team, franchisees like you will know that every day, you are offering a reputable brand that is always on the cutting edge of what fitness can be for every Barrecore member.

The Barrecore Approach

Launched in 2011, Barrecore is the largest barre-fitness provider across Europe, offering low-impact, boutique, and community-focused classes, live streams, on-demand, and in-studio.

Barrecore integrates high-intensity, fat-burning moves with static stretches to reshape and strengthen ultimately the entire body.

More than a workout, Barrecore has attracted a loyal and growing following. It remains the market leader in health, fitness and wellness for its unique movement methodology, low-impact but high-intensity workouts, elite and experienced instructors, and state-of-the-art studio fit-outs.

A member of the UFB Group

Barrecore is now part of the United Fitness Brands group, meaning you’ll be operating as part of a global network of reputable fitness outfits.

As our parent company, UFB demonstrates how much of a groundbreaking fitness & wellness brand Barrecore is and how we are set to become a truly global brand.

Feel the Difference

There are plenty of benefits to joining our franchise network, including:

• An opportunity to manage your own business in an exclusive territory with our National Support Office
• Our brand has built up a major following across the UK and the rest of Europe, attracting the broadest range of people, from celebs keen to look their best to people simply wanting to stay fit. Our broad age demographics include Millennials, Gen Z, and Boomers
• Our bespoke Barrecore class series offers the highest quality in barre fitness with a proven results-based methodology
• Industry experts support all your financial, operational, marketing and digital needs. You will get matched with a franchise mentor from day one
• Low entry, high return. We keep our franchise entry and studio fit-out costs to a minimum, keeping the focus on a maximum return
• Barrecore only requires small, affordable props and no large equipment with high monthly lease repayments, as found in traditional gyms
• Small but spacious spaces, 1,400 to 2,500 sq. ft.
• Barrecore is the original and largest barre-fitness provider in the UK and Europe, providing a tried & tested series of barre-based classes for all ages and fitness levels in luxe, bespoke spaces
• More than a workout, Barrecore has attracted a cult following since its inception. It remains the market leader in health, fitness and wellness for its unique movement methodology, elite and experienced instructors, and state-of-the-art studio fit-outs.

The Role of a Barrecore Franchisee

Engagement is a big part of your role, as you will interact with:

• Your Barrecore team
• Customers / Barrecore members
• Potential customers and members
• Your local community
• Your social media following
• Potential partnerships

These are all essential to attracting new members and retaining those already loyal to your gym.

You will also be in charge of maintaining high standards, studio cleanliness and maintenance.

Class delivery is vital as people come with high expectations, especially paid-up members. Your staff will also require strong and clear leadership from you to respect you and feel they can approach you with any problems, queries or suggestions.

Financial Information

• Franchise Fee: £30,000
• Minimum Investment: £75,000-£165,000
• Minimum Liquid Capital: £100,000