The SUBWAY® brand announces appointment of Country Director for UK and Ireland

13 December 2016

The SUBWAY® brand is pleased to announce the appointment of a new Country Director in the UK and Ireland.

Peter Dowding joins the SUBWAY® brand where he will be responsible for developing the brand in the UK and Ireland, working with a team of Development Agents across the territory.

Peter brings a wealth of experience working in the retail and drinks industries, gained with major international brands including Carlsberg, Britvic Soft Drinks and Coffee Nation (now part of Costa). In his previous role as Managing Director of Yoomoo Ltd, he gained valuable experience developing a franchise business across the UAE, Thailand and several European countries, as well as launching a supermarket take-home range after selling the brand to a major European company.

Peter has worked across service operations, sales, logistics, business development, NPD and call centre management, and has worked closely with suppliers across the globe to develop products and services to meet the needs of customers.

He joins the SUBWAY® team in the UK and Ireland, based at its Cambridge headquarters, where he will help to drive the ongoing growth and expansion of the brand.

Peter commented: “I’m excited to join the SUBWAY® team in the UK and Ireland and am looking forward to helping to build on its phenomenal success to-date. The brand is one of the largest and best known franchise brands, with over 2,300 stores across the UK and Ireland. I see my role as facilitating further sustainable growth, with both individual and multi-unit owners, as well as our corporate partners.”

Justin Goes, Regional Director – Europe for the SUBWAY® brand, added: “We are delighted to welcome Peter to the SUBWAY® team to head up the development of the brand in the UK and Ireland. He brings with him a wealth of valuable experience across the retail and drinks industries, as well as relevant franchising expertise, which will be invaluable as we continue to grow the business.”

With more than 2,300 SUBWAY® stores open across the UK and Ireland and over 44,000 stores in over 110 countries, the SUBWAY® brand is the world’s largest sandwich franchise*. Worldwide, all SUBWAY® stores are individually owned and operated by franchisees.


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