The UK’s leading kitchen door replacement franchise introduces brand new marketing strategy
Dream Doors, the UK’s largest kitchen door replacement retailer and award-winning franchise, has announced a new, large-scale national marketing campaign, starting this weekend. After professional consultation with marketing agencies and multiple franchised outlets to consider, company founder, Troy Tappenden has set aside a huge budget for this campaign and is eagerly anticipating its launch.
“As a truly national brand, these are the sort of promotional activities we need to be doing on a regular basis,” says Troy. “We’ve nailed local marketing, and have won several awards for our digital campaigns, and so this dedicated national print strategy is the icing on the cake. It’s a great time of year for us to be spending this budget, as many people are keen to get a new kitchen installed before Christmas.”
Dream Doors has been featured regularly in national newspapers like the Daily Mail, but is now spending large sums in other titles such as The Times and the Daily Telegraph. The first advertisements, which show stunning kitchen transformations, are hitting the press this weekend.
As the largest kitchen door replacement company in the UK, Dream Doors has a local presence in almost 80 high streets across the land. The company’s business model, which focuses on replacing a kitchen’s doors and worktops to give it a brand-new look, has been instrumental in the company’s success. Popular with all homeowners, but particularly those in their 60s or over, Dream Doors has installed over 60,000 kitchen makeovers to date.
Dream Doors has set the gold standard for franchise innovation, winning several marketing awards across the years and proving its dedication to increasing brand awareness and generating quality leads for its growing network of franchisees.
There are a handful of Dream Doors franchises on the market, including long-established showrooms in Ramsbottom and Wakefield, as well as 40 territories still available for new franchisees. Interested parties should visit the Dream Doors website, or meet the team on stand L60 at the National Franchise Exhibition, NEC, Birmingham on 13th and 14th October.