Starling Corporate are pleased to represent a leading online retailer of socks and accessories, that are made from alpaca wool. The brand is extremely well established and respected with an abundance of positive client reviews in place. The Company was established by the current family owners in 2006 and has grown year-on-year since inception. The Company was started from the owners’ home and has since invested and expanded and into larger facilities on numerous occasions.
The Company has used a Shopify platform since 2011 that was developed alongside a new website and development of a stock management system. The website ranks very competitively for specific and broad search terms around socks and wool products in particular, where there is a trademark owned for "Alpaca Socks".
The opportunity has a large target market for consumers who require high quality socks for:
• Country Sports/Equestrian
• Wellington Boots
• Outdoor Working
• Office and Formal
• Health and Care (Bed Socks)
• Everyday Wear
There is a typical stock holding of between £150,000-£200,000 at any given time. The physical stock is able to meet the demand for different sock styles, colours and sizes. Historically, there has been a wholesale element to the Company’s model; the shareholders have recently limited this due to a restriction in material levels which is understood to be as a result of Covid-19. There are current opportunities within the wholesale market and our client advises that there are negotiations with separate companies in Japan and the USA respectively.
