Healthy eating food operation seeking
franchisees or area developers within London and the South
East.
Candidates will need to be able to
evidence a minimum of £90k liquid cash and feel
comfortable
at a total investment £225 - £275k.
tossed- the Big
Picture
tossed is the UK’s premier
healthy eating venue.
Tossed focuses on the health trend with all menu items having some
health benefit. Our 'hero-line' is our famous nutritionally
balanced, high-flavour, tossed-to-order Salads.
tossed- Our
story
Following months of travelling the world in search of the perfect
salad - not to mention weeks of tasting lettuce, leaves and healthy
fillings - we opened our first store in Paddington, West London in
April 2005.
|  |
Our mission
To create an exciting new healthy
food experience for the UK market. By keeping food simple, fresh
and natural, you can eat to your heart's
content.
We have a large salad
and wrap bar with a choice of fifteen house combinations, or
customers can create their own. We also have a range of healthy
sandwiches and wraps, all of which are made on-site, on the day,
with full nutritional and calorific content
displayed.
If
that's not enough, we even have a fresh smoothieand
juice bar.
Our breakfast menu includes a range of toasted granary baps, lean
bacon rolls on low GI granary bread, yoghurts and granola as well
as our award winning fair-trade, organic coffee.
Ahhh, we hear you say, but what about when
it gets colder? Er, we hibernate.
No seriously, it's not all salads you know. In the winter months we
serve hot salads, delicious soups, handmade chillies and stews,
good old fashioned Scottish porridge, jacket potatoes, and, did we
mention it, our famous tossed-to-order salads. Also, come January,
when everyone is on their new year resolution health kick, Tossed
is the perfect food partner.
The
Accolades….
- Finalist 2007 Sammie awards for best independent sandwich
bar of the ye
- Vincent (founder and MD) selected as
‘The One to Watch’ in the Food category of the
Courvoisier Observer Future 500
- Vincent became a “Make Your
Mark” Ambassador
- Young Gun 2008 – Vincent chosen as
one of Growing Business Magazines Top 30 entrepreneurs in the
country under 30
- FGBA finalist “Retail Business of
the year” 2009
- Finalist Enterprising Young Brits
2009
- Hotel & Caterer Acorn Award winner
2009 (This is the top award in food for under
30’s with previous winners being Gordon Ramsey, Gary Rhodes
etc.)
- DBA Design Business Effectiveness 2009
Bronze Award
The tossed
brand
We
are making a bold statement about healthy eating and our brand
reflects this attitude
Our brand and all design and communications are consumer-friendly,
contemporary and slightly quirky - a bit like the founder! Our aim
is to create a national brand synonymous with exciting healthy food
and drink.
The tossed
Menu
Where some operators provide only a narrow offering - such as
smoothie or soup bars - Tossed aims to provide a more rounded
experience, catering for the wider market and allowing customers to
use us everyday without getting bored. Consumers do not necessarily
want to eat salads, soup, sandwiches or sushi everyday, but they do
make a decision to eat healthily everyday.
Marketing
We have a strategic marketing calendar which ensures that we always
have some marketing activity. Campaigns are run through a number of
streams including in-store communications, external promotions and
web based marketing. We have a weekly email newsletter with info on
the weekly specials and any offers.
Our People
Our People are our key assets and we're looking to grow the
family.
We treat our employees, suppliers and business partners with
respect.
We place a big emphasis on having fun at work and operate flat
structures,
with little time for formality.
The Environment
Our parents always told us do unto others as you would have them do
unto you.
Tossed is all about responsible and sustainable business.
We try and use environmentally friendly packaging where
possible.
It makes it a bit more challenging sometimes, but it keeps our mums
happy
and means Father Christmas still visits.
Franchising opportunities
with tossed
We have been trading successfully since
2005 and now have eight stores and we are ready for serious
expansion. We're looking for ambitious partners who want to help us
grow.
We want energetic and enthusiastic
individuals to get in at the start of the growth of an exciting new
brand delivering fresh, quality healthy food and drink with
excellent customer service and a profitable business model. In
return for your commitment and hard work we offer great growth
opportunities, fun times and, if you practice what you preach, a
healthier mind and body!
It's not the cheapest franchise on the market, but Tossed
offers a high turnover model and a sustainable business
and income from just one store. Turnover ranges from
£400k up to £1 million per store (The Westfield
Store took £19k in its first weekend; Thur - Sun).
Even in this economic climate, sales are up like for like 12% year
on year.
