Specialist Retailer Of Childrens Shoes Clothes And Dancewear For Sale

Business description

Specialist Retailer of Children’s Shoes, Clothes and Dancewear plus Ladies Shoes Section

This well established business has been successfully operated by our client since 2004. A well operated children shoes retailer that offers a large product range including children’s dance wear and ladies shoes. The business has a team of shoe fitting specialists that understand and cater for the special footwear needs of children. This specialist fitting service has become very well known and attracts customers from miles around.

The shop has a very good local reputation and long standing in the community.

Staffs have extensive experience and can advise on the correct wear for many of the local schools, giving advice to parents and understanding their needs, offering a friendly and courteous old fashioned service, all of which combines to generate a many repeat sales and new referrals.

The business has earned an outstanding reputation over the past 5 years for its excellent range, quality products, knowledgeable and helpful staff, easily accessible location and competitive prices.

This is an excellent opportunity to step into a solid, well respected business with little competition that has grown year over year throughout its many years of operation in North London, and thrived during the recent recession.

Equipment:

When customers shop for shoes, size and comfort are essential, this business has invested in modern shoe fitting equipment to provide maximum efficiency for the specialist service it provides.

Technology:

This business has the technology to provide the base required for a successful business. It currently utilises a computerised payroll and accounts package utilising the very popular SAGE software.

Customer Service:

The business is dedicated to providing 100% customer satisfaction, with the well trained and motivated staff making every effort to satisfy the requirements of the many customers. It is this flexibility and willingness to “go the extra mile” that has fuelled its growth to date. This is further demonstrated by the exceptional levels of regular and repeat business and customer loyalty the business enjoys.



Key Strengths:

The business has been trading since 2004 and has become a well known name in the area and benefits from customer referrals and testimonials. The business prides itself on specialist fitting service for all kids shoes, which combined with the convenient location of the premises and backed up by an impressive selection of styles and sizes gives it its competitive advantage.

Key Opportunities:

Additional advertising could see an increase in revenues and this would support the company to build on their reputation and profits. Turnover and revenues could also be significantly increased by increasing and developing their customer database and portfolio as well as developing an Internet presence. The company is already investing in a transactional website, which should be on line soon.

Using a comprehensive e-commerce website there is no doubt that turnover and profits could increase using the additional medium. The site could be developed with secure on line ordering facilities, targeting a huge untapped market.

Financial Information:

The business is being offered for sale on a going concern basis, all financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler.

Annual turnover circa £500,000, generating a gross profit of circa £240,000 and net profit of circa £65,000. The net stock of the business is approximately £75,000.

Property information

Property:

Leasehold

Lease terms:

The premises are leasehold, and rent is currently circa £42,000 per annum.

Location:

The business operates from a high street location in North London . The retail shop is fitted out to a high standard with glass fronted unit including three storage rooms, one office/kitchen and a modern washroom. The building is subject to nine-year lease that expires on 2013. The premises are leasehold, and rent is currently circa £42,000 per annum. There is an excellent relationship with the landlord, and a new lease could be negotiated on terms agreeable to both parties.

Other information

Competition / Market:

This business has been very successful in promoting itself and generating a consistent demand for its quality range of products and excellent service. The business gets a large number of referrals from schools. Much of the business's revenue is a result of word of mouth recommendation, bearing strong testimony to the excellent reputation enjoyed by the business since its inception. As there is currently little, if any, advertising the owner is aware that a more active marketing campaign, e-commerce website, would certainly improve custom and profitability. The implementation of some form of database management would also ensure the business fully maximises the opportunities its large customer base represents.

Support & training:

The owner is happy to provide training and support to ensure a smooth transition of ownership

Reasons for selling:

Due to family health problems the owner wishes to sell this profitable business.

Trading hours:

Monday to Saturday: 10 am - 5.30 pm
Sunday: 12 pm - 4.30 pm