Quality Garden Products E Commerce Website For Sale

Business description

An opportunity to acquire a fully automated e commerce garden products website which has been trading for nearly two years.On the site there are a wide range of products offered for sale all of which have been carefully sourced and researched.One of the unique selling points of the business is that there is no requirement to hold stock as all orders are fulfilled from the suppliers on a drop shipment basis (direct dispatch). A further cashflow advantage is that all orders are paid for on the site via the secure link PayPal account. This means that no order is authorised until payment has been made thus avoiding the potential for bad debts.Also included in the sale is another e commerce site in the final stages of start up which will ready to go with a product inventory established to commence trading in the niche and popular market of Oraganic Gardening.The site can be viewed at www.organicgardenlover.co.uk . The domain organicgardenlover.com is also included which was purchased at auction in the USA having previously been registered there.

Products - The supplier list has been carefully selected to include both small & larger suppliers and the range includes some products not found in garden centres.

Site capability - The website is a full e commerce site operated through one of the leading facilitators of e commerce packages in the UK. The comprehensive Administration Control Panel enable changes to be made without the need to seek technical support although online technical support is readily available. The "Back Office" allows up to 1000 products to be sold in up to 100 categories with automatic & managed crossselling. There is a one click E Bay integration for uploading products for sale via the Heritage Gardens E Bay shop and although E Bay has not recently been used as a method of achieving additional sales historically there were 124 feedback scores all of whch were 100% positive.The site can be operated from anywhere with an internet connection but a reasonable degree of IT literacy would be helpful.

Compeition & Market - The market for online garden product sales is competitive but each site tends to develop its own niche and consequently is not in direct competition.

Expansion Potential - Whilst a modest turnover has been achieved to date there is considerable scope for expansion.The site has grown organically through the Google rankings and for test periods when a Google Adwords campaign has been operating there have been a good number of daily hits. The business has been carefully built up in terms of individual branding and product range and is now ready to be taken to the next stage of development.Products have principally been sold in the price range £30-£670. Profit margins are very acceptable and customers have placed orders from all over the UK.

Other information

Support & training:

Support will be given for a period of 30 days from the date of the sale of the business in addition to the support available thorugh the E Commerce package. General advice on any aspect of trading and product selection will also be available from the Company's Director.

Reasons for selling:

The Vendor Company wishes to divert resources in terms of time and funding to its other e commerce websites.

Website:

www.heritagegardens.co.uk