Franchise
Opportunities with Green Motion Vehicle
Rental
The Green
MotionFranchise system has been designed
and developed to give budding entrepreneurs and business
professionals the opportunity and freedom to own and operate their
own successful vehicle rental business.
The UK vehicle rental industry has experienced
continued growth during the last decade, however is dominated by
multi-national vehicle rental brands such as Avis, Budget, Hertz
and Enterprise differentiating themselves by price and little
else.
In 2005, reacting on the global need to take
genuine and positive action to play a part in reducing the effects
of climate change, Green Motion's founder and Managing
Director, Richard Lowden, set about creating what is now
the world’s first fully environmentally friendly vehicle
rental company.
It is not necessary for a Green Motion franchisee
to have experience of the vehicle rental market – what's
important is your and your team’s attitude and determination
to succeed. Selecting the right individuals as franchise partners
is a vital element of our long-term success.
What it
takes to be a Green Motion
Franchisee
We cannot stress enough the importance of
Green Motion's franchise selection process as it
is the franchisees who form the backbone of our entire
organisation.
In order to qualify for a Green
Motion franchise we would ask you to assess the following
points below in line with your own personal attributes.
- You must demonstrate a keen interest in the
environment and support our organisation's overall environmental
objectives
- While no formal qualifications are required,
literacy, numeracy and computer skills are imperative
- You will need to hold a full and clean driving
licence (limited points acceptable subject to conviction and
status)
- Ideally you should have managerial and sales
experience and/or have been self employed
- You will need to be an energetic self-starter
with a professional approach to business
- You must be people orientated with
excellent inter personal and communication skills
- You must have a love for working with people and
must be capable of gaining and maintaining rapport with your
customers
- You must be able to manage others effectively
and have above average motivational skills
- You should be a hands on person who can
pro-actively market your business, selling yourself, the
Green Motion concept and the Green
Motion experience
- You need to operate in alignment with
Green Motion’s environmental values both in
terms of your business and home life
- You must demonstrate entrepreneurial skills yet
also show the ability and willingness to be a team player operating
within the Green Motion system
- You must show commitment to the brand and have a
loyal and consistent character
Branding
Green Motion is already
established as the market leader in the supply of environmentally
friendly vehicle rental.
To support this business strategy Green
Motion Vehicle Rental has developed a unique and dynamic
brand identity which has positioned the company amongst the best
within the global rental industry
Business Planning and
Funding
Prior to the commencement of each franchise location, the
Green Motion management and operations team assist
the new franchisee with business planning and, where required,
gives guidance and makes introductions with regards to general
banking and funding facilities.
Green Motion has strong banking
relationships with the franchise divisions of Natwest/RBS, Lloyds
TSB and HSBC
Extensive
Training
Training is at the forefront of Green
Motion's franchise system. Franchisees enjoy a full range
of training services that have been developed to meet the varying
requirements of today's business market.
Training courses include:
- Operational (Foundation Course)
- Environmental
- Location systems
- Web systems
- Pre-launch
- Branch marketing
- Sales
- Business Development
- Fleet
- Insurance
- Customer Service
Vehicle Supply and
Fleet Management
Green Motion's fleet team are
responsible for arranging all aspects of vehicle supply and ongoing
management on behalf of its franchised network.
As a franchisee you will enjoy vehicle supply
from some of the world's leading motor manufacturers including
Volkswagen, Toyota, Citroen, Honda and Lexus.
IT Systems and
Support
Strong
communication and systems are at the heart of Green
Motion's strategy. In-branch we operate an online system
– GreenRes – which is the management tool responsible
of the control of the day to day operation of the location in terms
of fleet usage, utilisation, customer data and the generation of
rental agreements and documentation.
In addition to the GreenRes system each
franchisee will enjoy access to our Green Web Office facility
– this virtual web office system provides full email
management, document storage, diary facilities and access to our
marketing and operational guidance.
The
Internet
Green Motion Vehicle Rental
offers the benefit of a full online and secure transactional
facility to both retail and corporate customers allowing them to
book, pay for and monitor their reservations online.
In addition to our main global website each
location benefits from its own individual local website enabling
each specific franchise to advertise the services of its own
branch.
Operational
Support
To ensure the continued smooth running and
development of each Green Motion location our highly experience
operational team is on hand to provide support and assistance as
and when required.
Each location is monitored centrally, capturing
vital operational data including fleet utilisation, vehicle usage,
vehicle downtime, income source and revenue.
Central
Reservations
Our Central Reservations department is
responsible for handling all national corporate account and
leisure/retail bookings (domestic and inbound).
Each booking is processed in line with the
prevailing terms and conditions and is transmitted directly to each
Green Motion location via our GreenRes system.
BVRLA
Green Motion Vehicle Rental is a
full member of the British Vehicle Rental and Leasing Association
(the BVRLA).
As a Green Motion franchisee
your location is automatically covered and you can enjoy the
benefits of membership. We ask each individual location to
fully support the BVRLA's code of conduct.
